Once-Future Office

Marching On

Highlighting cultural expression and political protest in NYC

Brand, Campaign, Environments

Collaborators: Bryony Roberts, Mabel O. Wilson, The Marching Cobras

Marching On, a series of performances and events commissioned by Storefront for Art and Architecture for Performa 17, explores the history and contemporary context of marching and organized performance. Since the early 1900s, marching bands have been powerful forms of cultural expression and political protest for African-Americans. Inspired by the performers’ movements and bold, percussive sound, we designed the visual identity and promotional matter for the series and subsequent exhibition. 

once-future office marching on hero
once-future office marching on description
once-future office marching on band

Marching On explores the history and contemporary context of marching and organized performance.

once-future office marching on storefront
once-future office marching on title wall
once-future office marching on mission
once-future office marching on social
once-future office marching on exhibition
once-future office marching on booklet interior
once-future office marching on dancer
once-future office marching on credits
once-future office marching on banner
once-future office marching on choreography
once-future office marching on drummer
once-future office marching on performance

Photos: Storefront for Art & Architecture; Pattern: Bryony Roberts